The Vertical

Introducing

The Vertical

Here at The Vertical, we're dedicated to giving you an inside look at what it takes to curate a successful pop-up business.

Whether you're just starting out or looking to take your pop-up business to the next level, The Vertical is the place to be.

How We're Coping During Covid-19

Photo by Karina Richarsom What seemed like the start of peaks for our small business, everything came to a complete stop. I mean, zero page views. Zero orders. Zero engagement...

Rock the Come Back...

Feeling down that ALL your spring events got pushed back, rescheduled or canceled altogether? Me too friend me too. I have personally witnessed 3 massive markets in the area take...

Markets 101: The Basics

It is time to think about markets, you know the flea markets, the farmer’s markets, market events that are small and the events that are big. In this blog post,...

Instagram: Using Giveaways as a Tool to Grow your Business

Here at Vertical Ledge, we give away a new stand every time we create one- it is a well-known fact if you’ve been following us for the last few months...

Pinterest 101

Back again this week talking all things Pinterest. This can be an overwhelming topic to get started with so I am going to provide just 5 simple tips to get...

Transitioning from Etsy

Are you thinking about moving away from Etsy? Well, we thought about it for about 3 months before we took one huge step in the right direction. This post will...

The Vertical Introduction

Meet the VERTICAL: an artisan-inspired blog to help bring awareness to how you show up for your audience. Being an artisan can mean so many things. It can be a...

Collabs 101

Growing up, did you ever wonder how cool it would be if all your favorite characters for your shows came together into one show? Or what if all your #1...

Meet the Makers

If you haven’t gotten a chance to meet Vertical Ledge- here is your semi-formal introduction. Sydney & Andrey White the dynamic duo of home remodels, business ventures, corgi owners, best...

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I love the way you talk about the science behind visuals and give helpful tips to people who can’t invest just yet. It’s all so so good and I cannot WAIT to have my Vertical set up for markets. I wish I could put into words how much I love your company and brand!

Beountiful Candle Co Handicraft Artisan

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