Are you working ON your business?
Have you heard of the phrase “work on your business, not in it”? What does that mean exactly and why should you shift your business mindset in that direction? In...
Introducing
Here at The Vertical, we're dedicated to giving you an inside look at what it takes to curate a successful pop-up business.
Whether you're just starting out or looking to take your pop-up business to the next level, The Vertical is the place to be.
Have you heard of the phrase “work on your business, not in it”? What does that mean exactly and why should you shift your business mindset in that direction? In...
Are you an independent artist or entrepreneur whose products could use a little pizzaz? Have you been searching for the right display without any progress? We're here to take the...
It's always important to consider the structure of your booth at any craft show or event you attend. How can you maximize space and make sure everything is easily seen...
Ready to put your creative skills on display and take the plunge with a new business venture? Wholesale shows can be just what you need for success. They provide an...
Are you an artist looking for the perfect stand to display your work? Whether it’s at a craft fair, in your home studio, or even in a retail store –...
Are you feeling lost on what display to choose for YOUR business? With all the options out there- decision fatigue starts to set in REAL quick. It can be hard...
Have you been struggling to find the perfect booth layout that can showcase your products in a way customers love? Sometimes, it's hard figuring out how much floor and vertical...
Are you feeling lost on what display to choose for YOUR business? With all the options out there- decision fatigue starts to set in REAL quick. It can be hard...
Are you feeling lost on what display to choose for YOUR business? With all the options out there- decision fatigue starts to set in REAL quick. It can be hard...
Are you feeling lost on what display to choose for YOUR business? With all the options out there- decision fatigue starts to set in REAL quick. It can be hard...
Are you feeling lost on what display to choose for YOUR business? With all the options out there- decision fatigue starts to set in REAL quick. It can be hard...
What is Wholesale? Are you struggling to figure out how to grow your business as a maker? Or is your business growing too fast for you to keep up with?...
The Vertical: The Lifecycle of Handicraft Makers See the full episode of this week's The Vertical segment, here. What Many of you are working solo as handicraft makers. When working...
The Vertical: Setting up the right foundation for your small business with guest speaker Joe Kim Watch the full episode here. On this episode of the Vertical, we discuss the...
Many of you have seen the engraving options for our Vertical Ledge stands. We love to see brands personalize their Aframe headers or Kiosk covers with their logo. Now, the...
On this week's episode of The Vertical, we dive into the power of visual merchandising. See the full episode here. What: Visual merchandising is vital to running a business built...
Welcome to the Vertical Ledge blog where we strive to share what we have learned about running a small business, merchandising, and attracting the ideal customer. Whatever your needs may...
This week’s episode of The Vertical is all about the benefits and downsides of different ecommerce platforms. Founder Sydney White dives into her personal experience with platforms Etsy, Squarespace, and...
Time travel back to 2019, with the birth of the never ending Tip Tuesday IG story series… A IG stories series where Founder, Sydney White would share the biggest setbacks...
At Vertical Ledge, we do more than just sell displays. We are here to serve you in the best way we can. Our mission is to provide you with the...
10 x 10 Booth Layout Walkthrough
Clay Earring and Cement Good Booth Flip + Transformation
FREE Visual Merchandising Course by Vertical Ledge
Best Examples of Vertical Ledge at Markets by Artisans
Vertical Ledge Examples at our Studio
Tips and Tricks by Vertical Ledge
Guides for figuring out what displays will fit your needs
Tagged photos from our community
Our Feed; filled with hilarious "tell me I'm wrong" series, carousel guides and product launch sneak peeks
From Booth Flips, to best FIT products for each niche, to business basics and more.
The Vertical Blog is a place for all your small business needs.