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HOLIDAY WEEK UPDATED: Orders placed 7.1.2022- 7.10.2022 will go out the week of 7.11.2022

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Timeless, minimal displays for retailers, small boutiques, pop-ups and markets.

Modern, simple and versatile — mix and match to display products beautifully.

Finally, simple designs with zero hardware, minimal effort and maximum efficiency.

Perfect for retail environments or pop-up events, our display systems feature pre-finished, food-grade, Baltic-birch plywood that is sturdy, durable and modern.

Functional display systems hand-crafted in the Pacific North West with lightweight and timeless Baltic-birch plywood.

About our materials

Designed by makers for makers, using zero hardware designs that are simple to assemble and disassemble- worthy of showcasing artisan products.

Meet Sydney and Andrey

Popup and retail experiences, elevated.

Our display systems are mix-and-match and designed work for the tiniest booth set-ups and large custom boutiques alike. Shop curated solutions and visual inspiration for your setup below.

Discover The Vertical

Get straight-forward, helpful advice for your next popup or retail experience in our blog, The Vertical. Written in bulleted lists only, because we love simplicity and minimalism in, well, everything.

Krayon Shop Case Study

Vertical Ledge customer Liz, came to us searching for a display that would elevate her brand. Liz is the founder of Krayonshop which specializes in handmade crafts for kids. Her...

WW: 102 Reels

What are reels good for?   We’ve struggled with our small micro company coming off as a large corporation, thanks to our brand and positioning, which is great but also...

Perceived Value

1. WHAT WILL YOU LOSE OUT ON BY NOT HAVING A GOOD BOOTH DISPLAY Customers Why? They will pass your cluttered booth by with uninterested eyes Fix; Bring your booth...

Product Value

Check out the long-format video here So, why does perception matter to you, a small handmade artisan? The way you present yourself tells your story and shows the value of...


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