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Introducing

The Vertical

Here at The Vertical, we're dedicated to giving you an inside look at what it takes to curate a successful pop-up business.

Whether you're just starting out or looking to take your pop-up business to the next level, The Vertical is the place to be.

retail display

Creating a Custom Display with Clever Fox Rum

At Clever Fox Rum, their business revolves around offering an exceptional product: ultra-premium, all-natural craft rum made in San Diego. As co-founders and big fans of craft rum, Nisse and...

Portable Display Stands for Leather Goods

At Vertical Ledge, we understand the significance of displaying handcrafted leather goods in a way that highlights their exquisite beauty and craftsmanship. We take pride in assisting brands like yours...

Utilizing Vertical Space

Vertical height is more than just a measurement of distance from floor to ceiling; it's a powerful tool that can be leveraged to enhance the impact of a retail space...

Transportation with Vertical Ledge Displays

Pop-up events and markets are becoming increasingly popular for small businesses and artisans to showcase their products. However, transporting bulky and heavy displays and fixtures can be a hassle. That's...

5 Ways To Elevate Your Pop-Up

Pop-up shops and markets are the perfect opportunities for small businesses and handmade artisans and vendors to showcase their products and connect with customers. However, with so many competitors around,...

Cohesion in a Branded Environment

“I definitely feel like I have a cohesive brand presentation that is identifiable to my local community.” Creating a cohesive brand presentation is key to standing out in a crowded...

10x10 Booth: Layouts for Different Niches

In today's market, a well-designed booth can make all the difference in capturing customers' attention and boosting sales. That's why we're excited to showcase Vertical Ledge's latest YouTube video, which...

Layouts for a 10x5 Booth

Welcome to our latest blog post where we will discuss the topic of 10x5 booth layout options using Vertical Ledge stands. Small market booths come with their own set of...

Booth Layouts for a 3x2 Space

In the world of pop-up markets and exhibitions, space is often limited, and vendors are tasked with finding creative ways to showcase their products in small booths. One such example...

Booth Layouts for a 10x10 Space

Welcome to Vertical Ledge's guide on 10x10 booth layout options and best practices, watch the full Youtube video here. When it comes to creating an eye-catching and functional booth at...

Lighting: Everything You Need to Know

Lighting is a crucial element in any display, whether it be a market booth, pop-up shop, or exhibition space. It can highlight your products, create a mood, and draw in...

Best Fit: Tote Bags

Tote bags are a popular and practical accessory that customers love to buy, and they make a great addition to any retail display. However, it's essential to showcase them in...

Introducing S23

Vertical Ledge has officially launched the Spring 2023 product line. This collection is one full of elevated add-ons meant to upgrade existing displays. S23 is a product line that is...

Booth Layouts for a 5x5 Space

Are you struggling with limited space in your small 5x5 booth but still want to make an impact at your next trade show or craft fair? The solution is simple:...

Best Fit: Beauty

Do you sell or make beauty products? Whether it’s natural cosmetics, or oil skincare products- we’ve compiled the ideal list of displays for you. You can stop all that research...

Best Fit: Scrunchies

Are you stressed out due to the search for your product's perfect display? Worry no more - we have just what you need! Put all that research and hard work...

I love the way you talk about the science behind visuals and give helpful tips to people who can’t invest just yet. It’s all so so good and I cannot WAIT to have my Vertical set up for markets. I wish I could put into words how much I love your company and brand!

Beountiful Candle Co Handicraft Artisan

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Guides for figuring out what displays will fit your needs

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Our Feed; filled with hilarious "tell me I'm wrong" series, carousel guides and product launch sneak peeks

Blog

From Booth Flips, to best FIT products for each niche, to business basics and more.

The Vertical Blog is a place for all your small business needs.

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