Email List Building 101

Why Email Lists? And where do I even begin?   Well, you know this by now: Email lists are important for about every reason in your small business. Vertical Ledge...

Thusfar with TAILWIND

What is tailwind? A desktop app that allows you to automate your Pinterest, Instagram and Facebook posts. BUT it doesn’t just automate for you, check out the list below to...

Holiday Collab Campaigns

Holiday Collaborations, Are You Planning Ahead? Sydney here and I am just going to jump right in. This blog post is inspired by all our recent collabs. It has come...

Summer Challenge Details

Here at Vertical Ledge, we believe a challenge to be exciting, fun, and simple. For this year’s annual Summer Challenge, we are inviting you to simply snap a photo of...

Is Your Branding Viable In This Climate?

Today, we have my friend Pheobe Sherman from Girl Gang Craft being featured on this blog post all about branding basics. Pheobe tells us simple tips to stay on track...

Illustrations: Up Your Branding With Them

Meet Brittney from Glass Goat Candles, and an illustrator with some amazing skills. Brittney is our expert in all things illustrations and has put together some very fun graphics for...

The Value of Product Photography in Your Business

“Increase sales, limit returns, and improve your brand identity - all without saying a word.” Welcome to our very first guest blog post here at the Vertical. The Vertical stands...

Branding Your Business Forward

  Another fun featured blog post with Lauren Santiago a Graphic Designer from Tortoise Designs, inspired calligraphy, paper goods, & bespoke wedding designs all in beautiful earthy tones. In this...

Branding 101

Photo by Karina Richarsom Who knows the importance of branding? If you own a small business or any business at all, your branding is the one main aspects that draws...

How We're Coping During Covid-19

Photo by Karina Richarsom What seemed like the start of peaks for our small business, everything came to a complete stop. I mean, zero page views. Zero orders. Zero engagement...

Rock the Come Back...

Feeling down that ALL your spring events got pushed back, rescheduled or canceled altogether? Me too friend me too. I have personally witnessed 3 massive markets in the area take...

Markets 101: The Basics

It is time to think about markets, you know the flea markets, the farmer’s markets, market events that are small and the events that are big. In this blog post,...

Instagram: Using Giveaways as a Tool to Grow your Business

Here at Vertical Ledge, we give away a new stand every time we create one- it is a well-known fact if you’ve been following us for the last few months...

Pinterest 101

Back again this week talking all things Pinterest. This can be an overwhelming topic to get started with so I am going to provide just 5 simple tips to get...

Transitioning from Etsy

Are you thinking about moving away from Etsy? Well, we thought about it for about 3 months before we took one huge step in the right direction. This post will...

The Vertical Introduction

Meet the VERTICAL: an artisan-inspired blog to help bring awareness to how you show up for your audience. Being an artisan can mean so many things. It can be a...

Collabs 101

Growing up, did you ever wonder how cool it would be if all your favorite characters for your shows came together into one show? Or what if all your #1...

Meet the Makers

If you haven’t gotten a chance to meet Vertical Ledge- here is your semi-formal introduction. Sydney & Andrey White the dynamic duo of home remodels, business ventures, corgi owners, best...