Partnership Opportunities with Vertical Ledge
- Co-branded displays: We co-create one-of-a-kind displays with brands that are already serving the handicraft space, allowing them to offer unique products to their audience. We offer low minimum order quantities, pre-boxing, and drop shipping options to make the process as easy as possible.
- Custom design collaborations: We work closely with businesses and makers to create custom-designed fixtures that elevate their brand. Each design is built with the user experience in mind.
- Market Organizers: We offer a range of services including giveaways, interviews, visual merchandising training, guest blog posts, and email shoutouts.
- Trade show exhibitions: We supply fixtures to VIP attendees of exhibitions and large retail trade shows, helping them stand out and bring value to the show. We partner with VIP invite-only attendees, helping elevate the trade show itself and make a lasting impression for those invited.
- Brand ambassador programs: We've teamed up with SideQik to offer transparent and simple dashboards for both Vertical Ledge and small businesses. Our brand ambassadors can earn 1% for every order that comes from their code, with incentives and bonuses for reaching certain thresholds. This program is not just for influencers but is meant for our B2B partners who already love sharing about VL and are already making beautiful content.
VL x Makesy
- Makesy approached Vertical Ledge with a request to co-create a display that would showcase their unique products and elevate their brand at trade shows and events.
- Our team worked closely with Makesy to understand their needs and vision for the display, taking into consideration their brand identity and target audience.
- Together, we designed a custom display that not only showcased Makesy's products but also reflected their brand's aesthetic and values.
VL x Pave Global
- Through this partnership, we aimed to inspire and mentor the next generation of design leaders by providing students with the opportunity to gain real-world experience, network with industry professionals, and win cash prizes.
- Together with PAVE, we wanted to emphasize the power of collaboration and partnerships within the retail industry, showcasing how working together can make a positive impact.
VL x Retail Installations
- Vertical Ledge offers customized display solutions for small businesses with retail locations, working with owners to create unique and visually appealing displays that meet their specific needs.
- The process begins with an initial consultation call to discuss the business's goals and vision for their space, followed by a design proposal that incorporates Vertical Ledge's expertise in minimal hardware and flat-pack displays.
- Butter Home and Sprig are two examples of businesses that have worked with Vertical Ledge to build out their retail spaces. Butter Home received a complete build-out, while Sprig now has two locations with Vertical Ledge displays.
Learn more here.
The Importance of Partnership
Partnerships play a critical role in the success of businesses in the retail industry, especially in today's highly competitive market. The benefits of partnering with other brands or businesses can be substantial, and can include:
- Increased brand awareness: Partnering with another brand can expose your products or services to a new audience, expanding your reach and potentially leading to new customers.
- Access to new markets: Partnering with a business in a different market or location can help you reach new customers and expand your market presence.
- Unique product and experience offerings: Collaborating with another business can result in the creation of unique products or experiences that set your brand apart from competitors.
- Identifying shared values and goals: We believe that partnerships should be built on a foundation of shared values and goals, as this creates a strong sense of alignment and purpose. By working with partners who share our commitment to sustainability, social responsibility, and innovation, we can create more impactful solutions that benefit the community.
- Clear communication: Communication is key to any successful partnership. We prioritize clear and honest communication with our partners, ensuring that everyone is on the same page and that we are all working towards the same objectives. This helps to avoid misunderstandings and ensures that everyone is aligned in their approach.
- Mutual benefit: Successful partnerships are built on a foundation of mutual benefit, where all parties stand to gain from the collaboration. By working together, we can access new markets, reach new customers, and create unique products and experiences that benefit everyone involved.