Consumer mindset VS Business Ownership mindset?

• Consumer mind is focused on:

  • Buying, getting, receiving

  • Finding deals, comparing products, and getting value from their dollar

  • Being responsible about where their money goes and what they get for their money

• Business Ownership mind is focused on:

  • What the ROI is on time, products and employees

  • How to find customers, meet the consumer where they are, and add value their their products

  • How to learn, grow and move in the direction of business development

Why is there an importance between the two?

• Business ownership allows you to step away from receiving and step into serving something of value.

  • Maintaining a strong connection to your ideal customer/client

    • Those business owners who truly understand their customers needs will always maintain a strong relationship

  • Focus on giving value

    • Start to serve your customers/clients rather than selling an item

  • Protecting your biggest asset (especially when its a soloprenuership)

    • You are what makes your business earn money, whatever it is that you make or create, means that it starts with YOU.

    • Protecting your mind allows you to keep the business going

    • If you burn out, overwork or under work, you have the potential to lose your business, or slow your growth

How can you start to implement business ownership?

• Take risks, they do not have to be grand, but they do need to be often. Taking a risk can look like:

  • Starting a business book

  • Listening to daily podcasts that open your mind and grow your business

  • Signing up for free webinars

  • Signing up with a business coach

  • Hiring an employee

  • Bringing on an intern

  • Scaling large

  • Collaborating with another small business owner

Here are some of our favorite resources for growing and developing the business ownership MINDSET:

• Books I recommend:

  • The Alchemist

  • The Dream Giver

  • Motivation Manifesto

  • Everything is Figureoutable

• Favorite Podcasts

  • How I built This with Guy Raz by NPR

  • The School of Greatness with Lewis Howes

  • Goal Digger