Introducing
Here at The Vertical, we're dedicated to giving you an inside look at what it takes to curate a successful pop-up business.
Whether you're just starting out or looking to take your pop-up business to the next level, The Vertical is the place to be.
Meet Chelsa Davis, the passionate founder of Ao Organics Hawai‘i, a brand that reflects her love for the ocean and the land. As a Native Hawaiian woman, Chelsa's upbringing instilled...
Delivering exceptional customer service is the cornerstone of success for market vendors. In the bustling world of markets, where vendors showcase their unique products and vie for attention, it is...
As a market vendor, one of the crucial factors that can greatly impact your success is being prepared for various weather conditions. Whether it's a scorching hot day, a sudden...
Preparing for a market event as a vendor requires careful planning and efficient packing, especially when it comes to loading and organizing your car. The process of packing up your...
Preparing for a market as a vendor can be an exciting but busy time. To ensure a successful and stress-free experience, it's essential to have all the necessary items and...
Are you a passionate maker or small business owner who eagerly sets up shop at weekend markets and events, showcasing your unique handmade goods? Standing out in a bustling market...
Welcome to the exciting world of pop-ups and market booths! These temporary spaces have become a hot trend for businesses of all sizes to showcase their products, connect with customers,...
In today's bustling DIY culture, having the ability to create unique displays and fixtures for pop-up events or boutique stores is a game-changer. Vertical Ledge understands the needs of individuals...
The pop-up industry has been gaining popularity in recent years, with the global pop-up market projected to reach $80 billion by 2025. Pop-up shops offer a unique opportunity for makers,...
Have you ever dreamed of owning your own retail space but can't justify the cost? Or maybe you're a small business owner looking for a new way to reach customers...
At Vertical Ledge, we understand the unique requirements of fiber art businesses and offer a diverse range of display solutions tailored to enhance your brand's presentation and setup. When it...
At Vertical Ledge, our mission is to empower small businesses and retailers with thoughtfully designed solutions and educational content on visual merchandising standards. We believe that effective visual merchandising is...
At Vertical Ledge, we understand the significance of displaying handcrafted leather goods in a way that highlights their exquisite beauty and craftsmanship. We take pride in assisting brands like yours...
Pop-up retail has become increasingly popular in recent years, offering a unique and exciting way for businesses to connect with their customers. Setting up a pop-up shop or market booth...
Vertical height is more than just a measurement of distance from floor to ceiling; it's a powerful tool that can be leveraged to enhance the impact of a retail space...
As a maker, pop-up shop owner, or exhibitor, one of the biggest challenges is adapting to different event spaces. Limited space can be a real pain point, and it can...
Are you a maker or a small business owner looking for hidden storage solutions that not only keep your products safe but also enhance the aesthetic appeal of your market,...
Pop-up events and markets are becoming increasingly popular for small businesses and artisans to showcase their products. However, transporting bulky and heavy displays and fixtures can be a hassle. That's...
As a pop-up or market vendor, it’s essential to be prepared with all the necessary tools and equipment for a successful event. From displays to promotional materials, having everything on...
Pop-up shops and markets are the perfect opportunities for small businesses and handmade artisans and vendors to showcase their products and connect with customers. However, with so many competitors around,...
10 x 10 Booth Layout Walkthrough
Clay Earring and Cement Good Booth Flip + Transformation
FREE Visual Merchandising Course by Vertical Ledge
Best Examples of Vertical Ledge at Markets by Artisans
Vertical Ledge Examples at our Studio
Tips and Tricks by Vertical Ledge
Guides for figuring out what displays will fit your needs
Tagged photos from our community
Our Feed; filled with hilarious "tell me I'm wrong" series, carousel guides and product launch sneak peeks
From Booth Flips, to best FIT products for each niche, to business basics and more.
The Vertical Blog is a place for all your small business needs.
