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Introducing

The Vertical

Here at The Vertical, we're dedicated to giving you an inside look at what it takes to curate a successful pop-up business.

Whether you're just starting out or looking to take your pop-up business to the next level, The Vertical is the place to be.

The Art of Visual Merchandising

Visual merchandising is a powerful tool that can transform your handicrafts into captivating works of art and elevate the shopping experience for your customers. As a maker or artisan, it's...

Creating a Custom Display with Clever Fox Rum

At Clever Fox Rum, their business revolves around offering an exceptional product: ultra-premium, all-natural craft rum made in San Diego. As co-founders and big fans of craft rum, Nisse and...

50 Things to Bring to Your Market

Preparing for a market as a vendor can be an exciting but busy time. To ensure a successful and stress-free experience, it's essential to have all the necessary items and...

10 Ways to Make Your Pop-up Stand Out

Welcome to the exciting world of pop-ups and market booths! These temporary spaces have become a hot trend for businesses of all sizes to showcase their products, connect with customers,...

I love the way you talk about the science behind visuals and give helpful tips to people who can’t invest just yet. It’s all so so good and I cannot WAIT to have my Vertical set up for markets. I wish I could put into words how much I love your company and brand!

Beountiful Candle Co Handicraft Artisan

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Youtube

Instagram

Guides for figuring out what displays will fit your needs

Tagged photos from our community

Our Feed; filled with hilarious "tell me I'm wrong" series, carousel guides and product launch sneak peeks

Blog

From Booth Flips, to best FIT products for each niche, to business basics and more.

The Vertical Blog is a place for all your small business needs.

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